Sales Without the Sleaze: How Confident Health & Wellness Coaches Close More Clients

Why Real Confidence (Not Just Strategy) Is the Key to Selling With Soul

Selling can feel awkward, forced, or downright terrifying when you haven’t built real, rooted confidence from the inside out.

You know your offer is powerful
You’ve poured your heart and soul into it.
You know you can help people.

But when it’s time to talk about it?

You freeze.
You ramble.
You water it down.
Or worst of all, you go silent.

Because deep down, you're afraid.

Afraid of being too loud.
Too pushy.
Too much.

Or… not enough.
Not polished enough.
Not like the “successful” women you scroll past every day.

I’ve been there.
And I’ve coached so many women through this exact shift, from invisible and unsure to bold, embodied entrepreneurs who sell with soul and conviction.

Let’s get one thing clear:

People don’t just buy your offer. They buy the energy behind it.

They buy your belief.
Your embodiment.
Your unshakable knowing that what you do changes lives.

And that kind of confidence?
It isn’t found in a script.
It’s built through inner work.

Why Energy Is Everything in Sales

When you’re selling from a place of true embodiment, people feel it.

I’ve closed high-ticket clients with a messy bun and a baby on my hip.
No makeup. No perfect pitch. Just presence.

Not because I “looked” the part.
But because I believed in what I was offering.

If sales feel sticky right now, here’s why that might be happening:

1. You’re Selling With Hesitation, Not Conviction

Fix: Ask yourself: do you deeply believe in your offer?

2. You’re Focused on Rejection, Not Impact

Fix: Shift the mindset. Selling is a sacred invitation, not a pitch.

3. You’re Over-Explaining Instead of Standing in Your Power

Fix: Say it with your chest. Let your clarity be the magnet.

Action Step:

Record yourself saying:
“I help [your person] achieve [their transformation] through [your offer].”

Play it back.
Do you believe you?
If not, rewrite it from the version of you who knows she’s the answer someone’s been praying for.

The Confidence Traps Keeping You Small

These aren’t mindset clichés.
They’re real blocks I coach my clients through every day, and ones I’ve personally broken through:

1. Waiting for Proof

“I need another win before I can really own it.”
Reframe: You already have proof. Your lived experience counts. What you’ve walked through is your authority.

2. The Comparison Spiral

“She’s already doing it better, what’s the point?”
Reframe: It’s not about better. It’s about doing it your way.
No one can replicate your voice, your story, your energy.

3. Fear of Being Too Much

I used to shrink. Edit. Second-guess my boldness.
Reframe: When you stop filtering, your right people finally feel you, and they’ll be drawn in like a magnet.

Action Step:

Write down three ways you’ve been dimming your light in business.
Pick one, and release it today.

How I Shift Into “I-Know-My-Sh*t” Energy..Fast

Here’s what I come back to daily, and what I teach every woman I coach:

1. Sell to Yourself First

I journal: “Here’s why this offer changes lives.”
I speak it. Feel it. Anchor into it until it becomes undeniable.

2. Change Your Physical State

Stretch. Shake it out. Move your body.
Let your nervous system know: It’s safe to be seen.

3. Embody, Don’t Perform

No scripts. No gimmicks. Just presence.
I’m not here to “get a yes.” I’m here to find who this is for.

4. Assume the Sale, From Service, Not Ego

When you know your work changes lives, it becomes a disservice not to share it boldly.

Action Step:

Say this out loud:
“Here’s how you can work with me.”
Repeat it until it feels natural. Grounded. True.

Final Thoughts: Real Confidence Is Felt

Confidence in sales isn’t about pretending.
It’s not about performance, follower count, or six-figure screenshots.

It’s about choosing-again and again-to root into the truth of who you are and what you offer.

Your audience doesn’t need more polish.

They need you, fully expressed, fully certain, fully alive.

Journal Prompt:

“What would selling feel like if I believed—without question—that I’m the woman for the job?”

Action Step:

Share your offer today.

No filters.
No fluff.
Just the raw, unfiltered truth about why it matters.

Want More?

🎙 Listen to the full episode:
Don’t Post Just to Post

This is the episode that’ll finally help you step off the content hamster wheel… and into the bold, embodied voice your business actually needs.

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Lead Magnet Magic: Why Freebies Don’t Sell Themselves (and How to Attract Clients Who Actually Want to Buy)